After I wrote my first book I decided to work with a PR firm to help publicize both my book and me. A friend of mine hooked me up with a firm which I worked with for a year. The people there were very nice and they got me a lot of interviews, including a few in some very prominent publications. I also wrote articles which were published in a number of magazines. I got along great with the folks at the PR firm and genuinely enjoyed them on both a personal and professional level. While so many things were going well, and I to this day respect the folks there, I decided to part ways because after a year I didn't see the financial results I had hoped to see.
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