Recently I met up with an old friend who is contemplating starting up a small business. We had a great discussion and I didn't want to lose the notes, so I thought I would share them with my readers. This discussion is divided into four sections: business structure, physical/virtual storefront, social media channels, and getting the word out. I undoubtedly missed some items; will update as I see holes.
As a child and young adult I was very independent. Regardless of the situation, if I was doing something I was determined to do it myself and not ask for anyone's help. In my eyes asking for someone's help was akin to admitting defeat or somehow showing others that I was weak or incompetent. My attitude was "If someone else can do it, I can do it". How Naive.
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